Event Standardization
By using sports as a microcosm of society, we believe that we can demonstrate how easy, and impactful, it is to create spaces for mothers to pump and / or chestfeed and parents to have childcare so they can pursue their careers.
United Airlines
Half Marathon
Continued our work with New York Road Runners (NYRR), providing lactation stations during the race expo and on race day at the start line and finish area for 15 nursing / chestfeeding athletes.
● Key partners: NYRR for event activation; Mamava for lactation pod.
WSF Annual Salute to Women in Sports
Provided two days of onsite childcare for four athlete-moms (six children) participating in the Women’s Sports Foundation Annual Salute to Women in Sports.
Supported three nursing moms by creating lactation accommodations in the historic space at which the Annual Salute to Women in Sports gala was held.
● Key partners: WSF for funding and event activation; The Nanny League for childcare; BabyQuip for equipment.
The Running Event
Worked with conference organizers to ensure clean, safe lactation accommodations were provided during the industry conference.
Supported TRE in changing their policy on bringing children to the event, enabling chestfeeding mothers to bring their children.
● Key partners: DivCom for funding and event activation; Mamava for lactation pod.